What do 6.5 billion consumer data points and a decade of marketing insights teach us about marketing strategy?
On Tuesday 14 May 2024, we’ll bring you the Blueprint for Brand Growth, our new evidence-based framework, built on an analysis of behavioural and attitudinal data over the past 10 years, to understand how to build strong and profitable brands.
The Blueprint defines the future of marketing and offers you a data-driven approach to prioritise your marketing investments and efforts.
Join this webinar to learn about Kantar’s Blueprint and its Growth Accelerators.
You'll discover:
- What the Blueprint for Brand Growth is
- What strong brands have in common
- Which activities make the biggest difference
- How and when to use Kantar’s Growth Driver and the Growth Accelerators
- How to track and predict the most important metrics