The Blueprint for Brand Growth is a breakthrough in understanding how businesses build profitable, strong and sustainable brands.
Download Kantar’s evidence-based Blueprint book to discover:
- How to shape your marketing strategy using Kantar’s Growth Driver and the three Growth Accelerators
- Which marketing levers make the biggest difference, and when
- How to track and predict the most important metrics
- And more
Kantar’s Blueprint for Brand Growth is built on an analysis of 6.5 billion consumer data points, on how people feel and act, collected over the past decade
How can you influence your revenue and profits?
How can you shape stronger and more profitable brands?
Introducing you to Kantar’s evidence-based framework for Brand Growth
GROWTH DRIVER:
Be Meaningfully Different to More People
GROWTH ACCELERATORS:
Predispose More People
Be More Present
Find New Space